Fearlessly Independent

New Balance has been making comfortable, performance-driven footwear since 1906. Known for its iconic running shoes and athletic apparel, the brand blends innovative design with everyday style and durability. From serious runners to casual walkers, New Balance creates gear that helps people stay active and move with confidence. With deep roots in craftsmanship and a commitment to quality, the brand continues to inspire athletes and communities to live healthy, active lives.

Comfort That Fits Just Right

New Balance has built a strong reputation for shoes that prioritize comfort and consistent fit. The brand is especially known for offering multiple width options, which makes it easier to find a shoe that matches the shape of your foot.

Many New Balance models feature cushioning and supportive midsoles that work well for walking, running, or long hours on your feet. That balance of comfort and stability is part of what has kept the brand popular and renowned for decades.

We keep New Balance in the lineup at Smith & Davis in Fayetteville, GA because the range of fits and support levels helps us narrow down good options once we see how someone walks. Combined with our foot scanning technology, it becomes easier to match the right model to your stride.​

If you’re curious about New Balance shoes, take a look at the styles we have the next time you’re in.

Come Visit Us

Our Customer Reviews

Timothy
Jan Hamilton
April 26, 2026
From the shoe department ( Olivia) was fabulous. Very helpful & got someone in the mens department to help me locate exactly what I was looking for. Melanie in the mens department was outstanding & very very helpful & both were super friendly. Great experience.
Nola
April 25, 2026
Can’t say enough good things about this place! Excellent service! Quality products! Shout out to Luke who was phenomenal in assisting me. Also to Mohammed. New to area. Coming here for the last couple of years! Will be back!
Alicia Hall
April 20, 2026
This is a very special place. Family owned and run. Clothes, shoes, and accessories are carefully selected with love. Today during my experience I found that Mohamed is specially gifted in listening to customer needs and helping you find what you need even if you aren’t sure what it is exactly. The store is full of kind folks ready to serve. You will be happy you stopped by whenever you find the time.
Molly Martin
April 19, 2026
We have purchased shoes from Smith Davis before. They give that “old school “, “back in the day” service that doesn’t exist anywhere else. We returned to the US for business and our first stop was Smith Davis for a pair shoes. The employees are very knowledgeable and placed us in the perfect fitting shoes for our use case. I definitely recommend Smith Davis!!!
Aubrey Williams
April 19, 2026
Amazing selection!
Giovanna Rosenfeld
April 18, 2026
I received outstanding service from Devin and Mohamed. While Devin assisted my grandson to complete satisfaction, Mohamed did the exact same for me. The service so great I also bought a pair of shoes for my wife. Thank you!
Louis Miller
April 17, 2026
Ask for Matt for finding the perfect shoes - he is incredibly patient and helpful!
Olivia DeJesus
April 12, 2026
Ken was amazing ! Another nurse recommended this place to me as I was complaining of my feet and legs hurting. Ken helped me on the machine to determine what would be a good fit shoe then pointed me in the right direction and I walked out with TWO pairs of shoes ! Love the 30day policy also !!!!
Shelikestoeat Food
April 10, 2026
Mohamed very good salesman always helpful
Betty Holt
April 6, 2026
I brought my wife here for some new work shoes. The service was exceptional. We highly recommended that you go see Mohammed. He took the time to explain everything and he worked with my wife and gave her exactly what she needed to help with her foot problems. Highly recommend!!!! Great staff all around!!!!
Lester Epps
April 6, 2026
I met Muhammad for the first time at Smith&Davis. I have shopped there before for footwear.. He was extremely helpful, understanding my problem and the type of footwear I needed. He was patience, showing me different colors and others assisted as well. His disposition was joyful and I appreciated his honesty. My visit was very pleasant. We both understood why it’s important to be grateful and have an attitude of gratitude.
Linda Parker
March 31, 2026
I’m so thankful for Smith and Davis and their commitment to serving our community. If you’re experiencing foot pain or discomfort, I highly recommend visiting them to find the right support for your feet. Their high-tech digital scanning system helps identify the best shoe for your needs, and it truly makes a difference. I’ve personally benefited from their expertise—after dealing with plantar fasciitis, they helped me find shoes that provided great support and relief. I recently returned with tendinitis and left with three new pairs of shoes that I feel confident will support me well. Be sure to ask for Muhammad; his expertise and attention to detail are outstanding.
Lolly Martin
March 31, 2026
Wonderful experience with Mohamed, found some excellent running shoes
Evin Morton
March 17, 2026
I have been shopping at Smith and Davis for several years now and love the quality of shoes and clothing I have bought there. My latest visit to Smith and Davis was exceptional because of their new sales person Mohamed. Mohamed immediately made contact and was talking to me as if I was the most important person in the store. He seemed genuinely interested in what kind of footwear I needed due to the questions he asked. He made sure the shoes fit and I was completely satisfied with the product. He even showed me how well I could keep my shoes cleaned with one of their shoe products by cleaning the shoes I was wearing. It is rare to find such a caring person. Thank you Mohamed and thank you Smith and Davis for hiring him and having such quality customer service personnel and quality products. Elitta
Guapo Guapo
March 14, 2026
I had a great shopping experience. Plenty of help & friendly people.
Eileen Barry Peel
March 13, 2026
Everyone in the store was so very kind, friendly and helpful. They have a wide variety of high quality clothing and shoes. We are not local, but when we return to the area we will definitely make a stop in at Smith and Davis.
Barb Imhof
March 11, 2026
Amazing experience. Over 7 people offered to help me, and someone actually helped measure my feet!
Mindy Taliaferro
March 4, 2026
I had a great experience here for some new custom fit shoes. Mohamed was great with my wife and I and got us custom inserts and shoes fit exactly to our foot dimensions. It’s been a while since I got custom fit shoes and they had what I needed for my newest “everything shoe”. I’m glad to have come here on a big sale too so the price was right for the quality and shoe selection.
Jontel Watson
February 27, 2026
Mohamed was the best. I love how he got me in the right size and shoe. The first thing he did was measured my feet. He said let’s just make sure we are in the right size. I am so happy he suggested that. My feet feel so much better. Thanks for all your help Mohamed.
Shelia Byner
February 24, 2026

Come Visit Our Store

Frequently Asked Questions

Are New Balance shoes and sneakers available in-store?

Yes. if you’re looking for New Balance shoes in Fayetteville, GA, we carry a variety at Smith & Davis. However, keep in mind that the exact selection can change throughout the year depending on the models and sizes currently available.

Do New Balance shoes run small or true to size?

Many people find New Balance shoes fit close to their usual size. One thing that makes the brand stand out is the range of width options available, which can help people with wider or narrower feet find a better fit.

Are New Balance shoes good for running and flat feet?

Many New Balance models are designed with supportive midsoles and structured designs that can work well for running and everyday activity. Some styles are also built with stability features that people with flat feet often prefer.

Can New Balance sneakers be washed, and what is the best way to clean them?

New Balance shoes are usually best cleaned with mild soap, warm water, and a soft brush or cloth. Air drying is recommended. Machine washing and drying can damage the materials and affect the shape of the shoe. We also carry premium shoe care essentials, like Ralyn Athletic Shoe Cleaner, to keep your running shoes looking fresh out of the box.

Are New Balance shoes recommended for relieving plantar fasciitis?

Some New Balance models provide strong cushioning and arch support that many people find helpful when dealing with plantar fasciitis. Stability-focused designs and supportive midsoles are often part of what people look for in those cases.